Aneta Szymańska, prof. WAB, MBA
Doctor of Economics in Management Science, graduate of Kensington College of Business in London (Business Administration Program accredited by the Association of Business Executives), University of Wroclaw (Department of English Philology) and Wrocław University of Economics (Executive MBA Program).
After graduation she worked at several universities, where she taught courses related to marketing management. Then she took the position of Spokesperson at the Wroclaw University of Economics, where she was responsible for the promotional and PR activities of the university. She also worked as Director of NCJE Language School and Project Manager at Mainseek.
Currently, since 2012 she has been working at Wroclaw Business University of Applied Sciences (which is part of VISTULA Group of Universities), where she holds a position of Vice-Rector for Development and External Relations, Director of MBA and Postgraduate Programs, as well as Assistant Professor. She also teaches management, marketing, public relations, business presentations and public speaking at undergraduate, graduate, postgraduate and MBA levels, and is a supervisor for numerous master’s theses.
She has participated in various trainings, seminars, workshops and conferences, both in Poland and abroad, delivering papers at many of them. She is the author of over 40 publications on management, marketing and public relations, as well as several applied research projects. She wrote a book entitled “Public relations in the system of integrated marketing communication” and is co-author of several monographs.