Psychology in Business

Vistula University

Mode

Full-time

Level

Bachelor’s Degree Programme (3-year)

Language of studies

English

Location

Warsaw

Number of specialities

Price from

7600 € / year

Apply online Download the study program

About studies

Today’s dynamic world of business urgently seeks specialists who have competencies in the area of management and finance, as well as deep knowledge in social and organizational psychology. The belief that effective decisions are made by individuals who understand the motivations, preferences, and behaviours of other people is becoming increasingly widespread. Such experts are highly sought after and valued, especially in the areas of team management and marketing management.

If you aspire to be among these professionals, the Bachelor’s Degree Programme in Psychology in Business at Vistula University is the right choice. You’ll take the first steps in your business career by gaining insights into human behaviour. During your studies, you will learn about the latest trends in business psychology, economics, management, and marketing. Depending on the speciality you choose, you will be able to develop competencies in teamwork psychology or marketing psychology. You will learn how to apply psychological knowledge in human resources management, business management, and in building marketing strategies. You will understand the psychological foundations of financial and consumer behaviour and the functioning of groups within organizations. Additionally, you will acquire skills in selected management methods and techniques, including project and process management.

The Bachelor’s Degree Programme in Psychology in Business at Vistula University stands out for its focus on cultivating skills needed to work effectively in multicultural and virtual teams. You will also gain knowledge about the factors contributing to employee burnout and stress and learn how to manage people to mitigate these issues. You will master design thinking, an agile business development methodology based on a deep understanding of user needs.

The programme is conducted in collaboration with practitioners who make strategic decisions regarding the development of enterprises and organizations daily. This ensures that you will build a wide range of practical competencies.

During your studies, you will also acquire knowledge, skills, and competencies useful for starting your own business.

Field specialties at Psychology in Business

This speciality has been developed for those who want to learn about the psychological aspects of human resource management. During your studies, you will master the basic mechanisms that govern individual behaviour. You will learn techniques for building effective teams, resolving conflicts, and managing diversity in the workplace. You will learn to effectively negotiate contracts, agreements, and terms of cooperation. You will be prepared to plan the professional development of employees, motivate them, and evaluate their performance. You will also learn how to design training programmes and conduct coaching sessions.

Additionally, you will gain practical knowledge in the fields of negotiation and mediation psychology, psychological consulting, and communication within work teams.

By choosing this speciality, you will learn and understand the psychological mechanisms governing consumer behaviour. You will gain the skills to plan and conduct activities related to advertising, marketing, and communication, including social media. You will learn how to apply knowledge of the psychology of influence to create advertising and marketing campaigns that effectively impact customers’ emotions and needs. You will also become proficient in using tools that will allow you to analyse consumer behaviour. Additionally, you will learn to recognize and respond to behavioural patterns to influence people’s decisions and choices more effectively. You will master the principles of the psychology of public relations and social media. Finally, you will learn how to effectively build your company’s image.

Study programme

The Psychology in Business study programme at Vistula University has been designed to equip students with the essential psychological skills for effective management of people and business processes. The programme integrates in-depth knowledge of psychology with practical tools used in the business world, enabling graduates to succeed as people-oriented professionals. The courses include organizational psychology, human resources management, behavioural economics, interpersonal communication, negotiations, and leadership skills development. The programme has been tailored to meet the current needs and expectations of employers, due to close cooperation with the socio-economic environment. As a result, you will gain the qualifications that are currently in the highest demand on the labour market.

Advantages of studying Psychology in Business

Unique set of competencies

The art of negotiation and persuasion, corporate social responsibility, and Design Thinking are just some of the courses based on the current trends and the latest solutions in business.

Practice first

The study programme focuses on the practical aspects of learning, integrating theory with real business challenges by working on case studies.

Business simulations

We use business simulations during our courses as it is a very useful tool intended for teaching business management. During simulations, participants make realistic decisions in a virtual company.

Innovative approach

We focus on innovative teaching methods that engage students and thus allow them to develop their analytical and critical thinking skills.

Network

Our studies will allow you to gain access to a wide network of contacts with business representatives and the opportunity to participate in guest lectures and workshops conducted by industry leaders.

Career

Professional prospects

The Bachelor’s Degree Programme in the field of Psychology in Business at Vistula University in Warsaw will allow you to successfully develop your professional career in the area of your choice. The study programme prepares students for work in the non-public sector, government and local government administration, in the areas of Public Relations, human resources management, business consulting, negotiations and mediation, and organizational development. Graduates can also use the acquired knowledge and skills to start and run their own business.

Psychology of teamwork

Human Resources (HR) departments in organizations,
employment agencies,
PR agencies,
consulting companies providing recruitment and selection services,
training companies supporting the professional development of employees,
business trainers.

Psychology in marketing

marketing departments in organizations,
advertising departments,
sales departments,
communication and promotion departments
social media agencies,
agencies analysing consumer behaviour on the market.

Internships and job placements

The Psychology in Business study programme is an excellent opportunity to acquire not only theoretical but also practical knowledge. You will gain valuable experience by taking up internships and job placements in leading companies we cooperate with. Thanks to this, you will take your first steps in the profession and enhance your CV. You will uncover the specific character of working in your selected area. You will meet new people and make valuable contacts. This experience will open many professional opportunities for you. You will get an exciting and highly paid job.

Cennik

Price list

How to reduce your tuition fees?

Vistula Universities offer a rich scholarship system that will allow you to substantially reduce the cost of education. You can apply for a social scholarship, scholarship for outstanding academic performance, sports and artistic achievements, and an allowance. We also offer various promotions. You can benefit from them.

Check the available options

You frequently ask us about…

How to apply online?

In order to submit an online application, click on the APPLY ONLINE button, which is visible on our website. We also invite you to read the RECRUITMENT information, where the following steps of recruitment are explained in details.

Are there any promotions for new foreign candidates?

Yes, please visit the CANDIDATE – SPECIAL OFFERS website, where you can find details about current promotions for new candidates

Where can I find the price list for studies?

The price list of studies is available on the website related to individual fields of study: https://www.vistula.edu.pl/en/programmes

I am a student, I want to pay for next semester/year.

Please contact: kwestura@vistula.edu.pl from your student e-mail and ask for an invoice.

I am a student, can I pay for my studies at the university?

Yes, you may come to the Bursar’s office, and pay there: by cash or by card.

I want a refund of my money, how do I arrange that?

Please, write to: refund@vistula.edu.pl. Also, please read the contract, §4, abstract 8-16.

Where can I find the timetable?

The timetable is available in the USOSweb (University Study-Oriented System). The link to the USOSweb is available on the University’s website, in the Intranet tab. Students can see their individual timetable after logging the USOS system.

Where can I find information about the exam session?

Exam session dates are given in the organisation of the academic year. Each lecturer is obliged to inform students about the date of the exam / final test.

How can I collect my student ID card?

Student ID cards for students of the 1st semester can be collected at the reception of the University, the remaining cards should be collected at the Dean’s Office.

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